A masterpiece (well for me at least). I loved Chris Anderson’s follow up to The Long Tail. A lot of people are making money off of free according to Anderson. There are countless examples, including piracy, Flickr, Second Life, and others. It no longer is a trend. ”Freemium” business models are everywhere online. Try our product out, have the scaled down version, then an inticement to become paid.
This book prooves that many things are becoming too cheap to meter (storage space for example). Critics will say that free isn’t a business model but it’s obvious websites like Facebook (where I’ve never spent a dollar) are proliferating. Web 2.0 has ushered in a new economy of free models and I’m actually building my own. This book really resonated me. It made me think of how many models exist in the marketplace where there is no option other than to upfront (think foreclosure websites). “Free” dives deeper than that though as it gets into many of the virtual words (World of Warcraft, WebKinz).
Cheers to Chris Anderson on his latest work!
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