I’m enjoying my new Kindle on vacation. There’s one problem which is also its greatest benefit. By having a Kindle you are connected to Amazon’s Whispernet constantly meaning you can quickly download new content; books, blogs, and ebooks. So after crunching a lot of content on the beach (I had just read Michael Port’s “Contrarian Effect”), I found an ebook about getting visibility on Twitter for your real estate blog. I downloaded this at a cost o $5.95. It ended up being a huge waste of money. A ten minute read and it was poorly written.
I guffawed at the idea that such cheap content was getting so expensive. This after I downloaded the huge new ebook “Free” by Wired editor Chris Anderson. This ebook is massive, well-written, and full of case studies. It talks precisely why it is imperative that your company be giving away as much as possible and how companies are making a lot of money off of free. Based on the value I got for spending zero, it should have been priced at $5000 according to the real estate blog ebook.
I think it is unfortunate that this is happening. I was certainly tricked and will never return to them to buy any additional products. However they did make the sale. Unfortunately it will be their last from me.
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