Failure no longer is a threat when you’re used to it. As an entrepreneur you already know this. If you are working on your first venture or you 10th venture you’ll become familiar with failure. I no longer worry about it. It’s going to happen so why worry? The size of the failures is going to get bigger or smaller depending on if you are in growth mode or not.
If you are content and satisfied you are likely to experience the same threats and challenges that you once failed, but now you’ll succeed. It’s the new situations that are dangerous. What’s interesting is I now am not afraid to try new things, change directions on a whim, or slap complacency in the face.
In fact for entrepreneurs complacency can be a deadly disease. Not changing, not doing, not building can often be the death of business. Small businesses have the change factor as a weapon to be used in competition. Fearing failure ensures this weapon won’t be available to you.
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